My Work.
Social and Digital Marketing Campaigns
Highlights from my digital and social media campaign for HBO Max’s Raised by Wolves, including Ridley Scott’s first Reddit AMA, a custom Snapchat lens, and a YouTube influencer campaign that garnered 4.7M views. Raised by Wolves was the most-watched Max Original for 11 consecutive weeks.
Highlights from the immersive, second screen digital experience I launched for Snowpiercer Season 1. The website was amplified with a DC Comic partnership and fan submission campaign. We received over 450,000 site visitors and that number is still growing.
Highlights from my social media campaign for TNT’s Claws Season 2 that garnered 390M+ impressions and 122M+ video views.
The Dress for Success Campaign won at Adweek Brandweek Constellation Award.
Highlights from my social media campaign for TNT’s I Am the Night, which had 5.6x the organic views from the previous best for TNT and 369M total social impressions.
This campaign won multiple awards, including a Promax Gold, Shorty Gold Distinction, OMMA Award, and Digiday Content Marketing Award.
Highlights from The Alienist Season 1 integrated marketing campaign. I launched multiple social and digital media elements for this campaign, including the website, influencer partnerships, and the social media campaign (both paid and organic).
Highlights from my social media influencer set visit for Claws Season 1, which resulted in 4.2M Snapchat impressions and 3.6M Instagram impressions.
This campaign won a Gold Clio Award.
Email Content
Don’t Miss Your Shot!
The tourney's down to four, and we're joining the madness! We've marked all athletic-related items in our app with a 🏀. Will you team up with us to help these folks score what they need?
Thanks from Purposity! 🙌
Know that the item you selected really matters. You have made someone's day! We want to make it really easy for you to continue doing good and if you ever need a little inspiration, our stories feed has you covered.
You're Invited: 9th Annual Clays to Raise Tournament
Join the fun on Friday, May 12 from 9:00AM-2:00PM for our 9th annual Clays to Raise tournament.
Press Releases
Edison Awards to Host Solar-Powered Earth Day Event
The full day of educational activities will take place at Babcock Ranch and will be powered by Florida Power & Light Company.
FPL Partners with Edison Awards to Celebrate Nation’s Most Innovative Companies
Announcing Transformational Partnership between FP&L 35 Miles (Accelerator) Program and the Edison Awards.
Announcing The 2021 Edison Award Winning Companies That Will Shape The Future
Jennifer Holmgren, CEO LanzaTech, and Reinhold Schmieding, President and Founder Arthrex, received the distinguished 2021 Edison Achievement Award.
Writing Samples
Photo By Katie Dessin Photography
6 Ways to Preserve Your Wedding Invitation
The honeymoon is over and now you're looking for a way to preserve memories of the happiest day of your life. Petals from your bouquet are pressed and ready for framing.
Enchantment Resort
Your Mini-Moon Itinerary in Sedona, Arizona
While many immediately jump to far-flung exotic destinations and balmy beaches when considering their honeymoon locales, few realize that an earthy desert oasis awaits right at their fingertips.
8 Time-Saving Apps for Working Moms
Time is of the essence when you’re a mom with a hot job. Between meetings, travel and baseball practice, you can barely find time to catch your breath.